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Forrester recommendations for your CX budgeting
According to Forrester research, 64% of CX leaders expect to have larger budgets in 2024 for CX initiatives. But where should they spend the funds? Which technologies will have the greatest impact? Which investments are important in people and skills? You can find the answers in this new report.
The report, titled “Forrester Planning Guide 2024: Customer Experience,” recommends investing to drive customer-focused action that supports an organization's goals to turn around declining CX quality. For example, leaders should invest “more in tech to create and improve experiences, critical employee skills, unstructured feedback, and predictive modeling.”
Get your complimentary copy of the report now, so you can plan for success and growth in 2024.
Learn how to get ahead of the competition, including how to:
The report, titled “Forrester Planning Guide 2024: Customer Experience,” recommends investing to drive customer-focused action that supports an organization's goals to turn around declining CX quality. For example, leaders should invest “more in tech to create and improve experiences, critical employee skills, unstructured feedback, and predictive modeling.”
Get your complimentary copy of the report now, so you can plan for success and growth in 2024.
Learn how to get ahead of the competition, including how to:
- Invest in top drivers of CX in customer service and contact center
- Improve interactions in real-time with journey orchestration
- Develop critical skills in analytics, journeys, and conversation design
- Cut spending on redundant technology
- Leverage unstructured feedback analysis
Get Your Guide
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